Online advertising allows to reach a vast audience, with a relatively small investment. Planning a campaign and optimizing the resources will allow to increment traffic and guarantee a higher ranking on search engines.
Planning a campaign consist of:
- Strategic analysis of what needs to be promoted
- Defining the campaign landing page
- Defining the campaign timeframe (consigliamo un minimo di tre mesi)
- Define keywords and medias (es. Adwords)
- Campaigna test and campaign launch
- Measuring ROI